Jenny Stafford joined The Spa Standard, Inc. in September 2014 in the role of Vice President of Content and Course Development. She brings to the company over 15 years of experience in massage therapy, esthetics, day spa ownership and 5 star resort spa management with companies including Orient Express Hotels and the Capella Hotel Group. Prior to transitioning into the role of educator, Jenny gained extensive industry insight through planning, staffing, training and leading the opening teams at four unique spa properties.
- Industry Gurus: Successful Spa Management video
- The Key to Spa Management Success article
- Ingredient Spotlight: Lavender, Spike Lavender and Lavandin video
- Top 10 Retail Merchandising Mistakes in Spas: An Interview with Gina Preziosa, Episode 1: Tips 1-5 podcast
- Top 10 Retail Merchandising Mistakes in Spas: An Interview with Gina Preziosa, Episode 2: Tips 6-10 & Trends podcast
- Do I Deserve 5 Star Rating? Episode 1: Does this really matter for my business? podcast
- Do I Deserve A 5 Star Rating? Episode 2: The booking and arrival process podcast